Doublewood | FRIDAY LASSITUDE.XLI - Women Bleached Boyfriend Jeans

FRIDAY LASSITUDE.XLI - Women Bleached Boyfriend Jeans

by Jade Lam | April 29, 2016

FRIDAY LASSITUDE.XLI - Women Bleached Boyfriend Jeans

This week we want to give you a sneak peek of our very first bleached jeans for our women boyfriend jeans. It has the same subtle details & same fabrics as the raw (13.75oz) boyfriend jeans but it has a drastic different look and it feels softer and lighter after the bleaching process. It’s perfect for the upcoming summer. You could roll it up and pair it with flat, sandals, high heels, short boot, or sneakers.

We have been experimenting many times in order to get the right look and right color. This is all done in our family-owned denim washing factory in ZhongShan.
Every small step in denim washing makes a big difference because indigo dye has very poor wet & dry rubbing fastness. All parameters are critical to maintain for repetitive results.
Some important steps in the process of Denim Washing:
1. Pre treatment ( Desizing, Rinsing, Scouring etc)
2. Enzyme or Stone wash
3. Clean up to adjust the desire effect
4. Bleaching
5. Tinting / Dyeing
6. Softening & Much more…
Currently it’s available at Dutil and glasswing stores and it will be available in our webshop very soon. Stay tuned!!!


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Tags: Lassitude